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Dirk Abendroth in an interview with ADAC

Our CEO Dirk Abendroth was a guest of the ADAC editorial team.


The evolution of electromobility in Germany needs powerful batteries - for new mobility on the road, on or under the water, and in the air. The world market for the production of these batteries is (still) dominated by Asian companies such as CATL, LG or Panasonic. But Europe, and Germany in particular, has a very good chance of becoming the global innovation and technology leader for specialized lithium-ion batteries. One good reason for this: companies like CUSTOMCELLS®. In an interview with ADAC, our CEO Dr. Dirk Abendroth explains how we work together with Porsche AG, for example, what our growth plans are for 2023, and why we at CUSTOMCELLS® are focusing on electric vehicles. Note: Interview in German only.

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